From today, Wednesday the 10th of April, FSID are changing their name to The Lullaby Trust.
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This is a much more gentle sounding name and might help families feel more able to access the information and services that they provide.
This was top secret until now, so look suprised? 😉
I’m sharing this music video to help spread the word about the new name change.
I think it’s a beautiful song, and is also very relevant as I was encouraged to write this by Jennie Edspire whose angel Matilda Mae passed away. Her name meant “star of the sea” so Star Sailor’s Lullaby was the obvious choice for me to use, after a bit of careful thought.
About FSID.org.uk / The Lullaby Trust.
Online you’ll find lots of advice about trying to prevent cot death, but if you aren’t sure I’d check what your local NHS advise. Maybe a health visitor, or check the information at your doctors surgery.
About FSID
The Foundation for the Study of Infant Deaths is the UK’s leading baby charity aiming to prevent unexpected deaths in infancy and promote infant health. FSID fulfils these aims by:
- Funding research
- Supporting families whose babies have died suddenly and unexpectedly
- Disseminating information on infant health, baby care and sudden infant deaths to health professionals and the general public
- Working with professionals to improve investigations when a baby dies
The services offered by FSID include
- A Helpline for parents, carers and health professionals and bereaved families
- A wide range of publications and resources on reducing the risk of cot death and safe baby care
- A network of trained befrienders to support bereaved families
- A busy programme of training, events and Family Days Out throughout the UK
- The Care of Next Infant (CONI) Scheme, with the NHS, to support bereaved families when they have subsequent babies.
FSID operates throughout England, Wales and Northern Ireland. As well as the staff team in head office there are also eight Regional Development Officers who actively promote FSID’s campaigns across the country.
It is a fabulous charity, and I hope the big reveal on the name change goes well.
For Matilda Mae. x





Star of the Sea – such a powerful image.
Great post and I love the new charity name
What a wonderful name meaning and fitting song x
This is perfect for Matilda Mae, our star of the sea. Thank you for remembering her and supporting The Lullaby Trust x
Thank you all.
I know it should have been more creative, but I’m not an arty type. 😉
Very happy to be part of this.
MatildaMae’s legacy is pure beauty, respect and support. It’s amazing. Xxx
Thank you so much for this. And thank you for helping to raise awareness of the Lullaby Trust
xxx
Thanks for your comment Susanne
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